ProspectAware is founded
Matt Cox and Amar Bhatia launch ProspectAware from Shoreditch, London.
Our journey
Built on better conversations.
2009Founded in London by Matt Cox and Amar Bhatia.
Technology-sector specialists. We help technology businesses reach the right people, create meaningful opportunities and build stronger sales pipelines.
About ProspectAware
Specialists in technology demand generation.
ProspectAware delivers high-level appointment setting, lead generation and marketing services to technology companies, distributors and their channel partners.
Our team brings more than 50 years of collective experience and direct knowledge of over 500 technology companies. That experience shapes a practical, collaborative approach designed to add value to both marketing and sales.
By combining proven techniques across every point of access to a target audience, we help clients develop relationships with prospective markets, improve the quality of new-business opportunities and increase pipeline.
Our history
Growing with our clients and the markets they serve.
First blue-chip client
The team wins its first major global business-intelligence technology client.
Operations expand into Northern Europe
ProspectAware begins delivering demand generation campaigns across the Nordic and Benelux regions.
New head office in the heart of London
To accommodate year-on-year growth, ProspectAware moves into a new office in the heart of London’s financial district.
Further international expansion
Regional coverage grows again, with services now delivered across South Africa and the Middle East.
Major global cybersecurity RFP win
Shortlisted from 100 agencies across Europe, ProspectAware is selected as the preferred go-to-market partner for one of the world’s largest cyber defence and military contractors.
Our service evolves
ProspectAware reorganises its service around an account-centric approach, responding to the changing B2B demand generation landscape.
Customer-facing portal introduced
Clients gain secure, real-time visibility across every campaign through a dedicated online portal.
Leicester Square offices
ProspectAware moves into new offices in Leicester Square, central London.
Recruitment moves in-house
Growing client demand leads ProspectAware to bring recruitment fully in-house.
Our team
Experience behind every campaign.
A hands-on leadership team focused on creating high-quality conversations and measurable opportunities for clients.
